ZKPG+: Zero Knowledge Proof Gamification for Promoting Sustainable Corporate Goals and Campaigns

The "Zero Knowledge Proof Gamification for Promoting Sustainable Corporate Goals and Campaigns (ZKPG+)" project aims to develop an innovative framework that combines gamification with the privacy and security benefits of Zero-Knowledge Proofs (ZKP). The goal is to create novel approaches for corporate social responsibility (CSR) campaigns that prioritize trust, transparency, and data protection. ZKPG+ provides companies with an ethical and sustainable alternative to data-intensive CSR strategies by integrating gamified elements with cutting-edge cryptographic technologies. The project encompasses the development of a gamification framework, the integration of ZKPs to ensure data privacy, practical piloting and implementation, and dissemination of the results. It is conducted by an interdisciplinary team at the University for Continuing Education Krems and enables LimeSoda Interactive Marketing GmbH to strengthen its position as a pioneer in sustainability and technology. The project's outcomes are intended to serve as a blueprint for future privacy-friendly and sustainable corporate initiatives.